MBA in Multimedia Management [KA7618]

The course deals with various research topics around the question how multimedia data can be managed effectively and efficiently in information systems. The Multimedia Management programs provide non-business graduates who are in management positions, or who aspire to management positions, with contemporary management skills and knowledge in their areas of responsibility. The Master of Multimedia Management equips students with the essential management knowledge and an appreciation of the latest technologies much broader than their initial specialisation. Students undertaking this course will study on the creative aspects of multimedia design and production, and project management. This programme is aimed at students from a variety of backgrounds and experience who wish to further their understanding and skills in multimedia, web design and production without concentrated emphasis on technology-related issues. This degree provides students with design and specialist skills for digital media, underpinned by a thorough grounding in multimedia production. Graduates may typically find employment in web and multimedia design and development, digital media industries, consultancy, teaching and research.

Learning Outcome
The MBA in Multimedia Management aims to produce graduates with a broad range of multimedia production skills and management skills, in addition to an in-depth understanding of how multimedia and the Internet is revolutionising the current industry. The benefits for our graduates are as below:

∙ A sound and broad knowledge of the design of multimedia applications and an   appreciation of the various skills required;

∙ The ability to function effectively as an individual and in project teams, whether as   manager, leader or team member;

∙ A thorough understanding of the way end-to-end enterprise-wide technologies are   changing the way business is conducted;

∙ An understanding of the changing face of multimedia, in relation to both acceleration in   the use and development of technology, and its impact on society.

Entry Requirement
∙ Pass a recognised Bachelor Degree programme or equivalent; in the relevant field with a   minimum of 2nd Class Lower
∙ The University will consider applications with advance standing; and those in possession   of either equivalent post graduate credits from any other Higher Education Institute; or   relevant work experience.

Career Opportunities
Graduates may typically find employment in web and multimedia design and development, digital media industries, consultancy, teaching and research, such as: Project Manager, Creative Director/Multimedia Director, Graphic Designer/Multimedia Designer, Multimedia Developer, Contents Developer, Instructional Designer