Bachelor of Arts in Graphic Design
[KP/JPS (KR5166) 09/09]

Awarded by Curtin University of Technology, Australia

The BA Graphic Design is a 3+0 twinning programme offered at Limkokwing and awarded by Curtin University, Australia.

The undergraduate programme is structured so that students can identify their special skills and interests during the first year, by engaging in a wide range of design experiences which cover the major fields of design practice.

The first year of the programme gives students the opportunity to develop a broad awareness of disciplines within the Graphic Design field. These include Desktop Publishing, Illustration and Photography. Students will also study historical and contemporary theory that will enhance their ability to research, analyse and generate intelligent design solutions.

Students are able to major in one of the following fields:
∙ Graphic Design and Illustration ∙ Advertising ∙ Multimedia

Entry requirements

∙ 2 principals STPM/'A’ levels or equivalent
∙ 5 credits SPM/O’ levels or equivalent and
∙ Limkokwing’s Foundation in Design

Students with a recognised certificate or diploma in a related field will be given advanced standing into the degree programme.


Programme structure

Year 1
Semester 1
Semester 2
∙ Design Studies 2
∙ Illustration/Life Drawing
∙ Computer Graphics 1
∙ History of Design
∙ Photographic Studies 1
∙ Moral/Islamic Studies
∙ Design Studies 3
∙ Drawing/Illustration
∙ Computer Graphics 2
∙ Sociology and Design
∙ Photographic Studies 2
∙ Malaysian Studies

Year 2
Semester 3

∙ Design Research
∙ Graphic Design 291
∙ Idea Generation

Major (Choose one):

∙ Illustration 1
∙ Creative Advertising Design
∙ Theory 291
∙ Multimedia Design
∙ Introduction 291
∙ Internet Design Introduction 291
∙ Bahasa Malaysia A/B

Semester 4

∙ Design in Context
∙ Graphic Design 292

Major (Choose one):

∙ Illustration 2
∙ Creative Advertising Design
∙ Copywriting & Art Direction Workshop 292
∙ Creative Advertising
∙ Design Process 292
∙ Animation & Motion Graphics Introduction 292


Year 3
Semester 5

∙ Design Management 391

Specialisation (Choose one):

∙ Graphic Design 391
∙ Creative Advertising Design
∙ Practice 391
∙ Multimedia Design 391

Minor (Choose one):

∙ Introduction to Animation
∙ Internet
∙ Multimedia Design
∙ Marketing 100
∙ Studio Technology: Creative Advertising Design Studio/ Visual   Communication Practice 391/ Multimedia Studio 391

Semester 6

∙ Design Reflective Practice 392

Specialisation (Choose one):

∙ Graphic Design 392
∙ Creative Advertising Design Practice 392
∙ Multimedia Design 392

Minor (Choose one):

∙ Introduction to Animation
∙ Internet
∙ Multimedia Design
∙ Consumer Behaviour 100
∙ Studio Technology: Creative Advertising Design Studio/ Visual   Communication Practice 392/ Multimedia Studio 392


This degree programme trains graduates to be versatile and apply their knowledge and skills to a variety of fields, including advertising, public relations,publishing, journalism,marketing, sales, services, management, healthcare, and biotechnology (consumer education).